Peak Radio Celebrates 1st Year on-air across Derbyshire!

Peak Radio launched with much anticipation on April 12th 2021, broadcasting on DAB across the majority of Derbyshire from day one. The station began with a team full of established local broadcasters and new local team members raring to go, with the goal of bringing a local radio station to our communities.

The station opened up with Laura Summers and Becky Hayes hosting the headline breakfast show. They first met each other whilst working at Chesterfield’s Peak FM before its re-brand. They’re the perfect duo together and a great way to start the morning. It was an important value for both of them to be able to be involved with the start-up of a local radio station that broadcasts in the area that they care about.


Becky said, “We have had the most amazing first year on Peak Radio. To be two females on a Breakfast Show, who are best friends as well, to come in and work together every single day and broadcast to Derbyshire has just been a dream.”


As a local radio team, everyone at Peak Radio has led the way on local events, with both Laura & Becky hosting the Chesterfield Christmas Lights Switch On last year. As well as this Andrew, from the Peak Drive Home, hosted the Derby Ram Bo-Peep-Dash, and the whole on-air team hosted the entertainment throughout the Ashgate Hospice Sparkle Night Walk 2021.


At every opportunity, Peak Radio has tried to be supportive of our local charities, with new partnerships being formed across the region as the station enters confidently into its second year of broadcasting.

Peak Radio & Peak Media Group’s Managing Director, Andrew Haslam said, “We want to take the opportunity as we reach our first anniversary, to thank all the wonderful local charities, people and importantly businesses that have welcomed Peak Radio into their lives.
“The support and growth we’ve seen as Derbyshire's only independently owned commercial radio station has been wonderful … As we head into our second year on air, I’m excited to be able to support more and more local businesses across the area whilst providing a top-quality local service.


“For me on a more personal note, I think it is such an achievement that the whole team behind Peak Radio should be so proud of - that despite the odds being stacked against us, (launching the middle of a pandemic... what could possibly go wrong!) we’ve made it to our first birthday, and that we’re in a position to keep working with our wonderful partners as well as forming new connections.”

Peak Radio has also been able to support new radio talent and introduce young people into radio, offering work experience, training for several volunteers and more recently working with DWP to implement the government Kickstart Scheme. This opportunity has brought new talent in for training as well as experience.


Andrew Haslam goes on to say, “As a young person in radio myself (20), I see it as really important that the radio station I run should be inclusive, and provide opportunities for young people wanting to get into radio. At its heart, Peak Radio is a company run by a younger team, who are passionate about local media and radio.”


Daisy Lee, creative writer, said “I feel very lucky to have been given this Kickstart opportunity. I get to work with a fantastic team and feel more involved in the heart of Derbyshire.”


Peak Radio is growing at a rapid rate and is excited to confirm its plans to expand its High Peak coverage later this year - expanding from the existing coverage in parts of Buxton, to the entirety of Buxton, Glossop and the rest of the High Peak. There are also hopes to expand DAB coverage across Chesterfield when the opportunity to do so arises.



Learn more about the promotional, creative and advertising opportunities with Peak Radio at www.peakmediagroup.co.uk. Throughout April Peak Radio & Peak Media Group are offering discounted advertising rates to celebrate the birthday. Contact us today to find out more.


For now, you can listen to Peak Radio anywhere across Derbyshire & the High Peak online at www.peakderbyshire.co.uk, via smart speakers, and on DAB across the rest of Derbyshire, via the Derbyshire DAB Mux. More info at www.peakderbyshire.co.uk/how-to-listen.